Om speculates in a Businessweek article that you should get ready for googlenet.

In the article, Om states that Google may want to set up WiFi for everyone and use technology to identify where everyone is accessing it from. This may allow them to focus on more local products/services.

The article also states:

For the past year, it has quietly been shopping for miles and miles of “dark,” or unused, fiber-optic cable across the country from wholesalers such as New York’s AboveNet. It’s also acquiring superfast connections from Cogent Communications and WilTel, among others, between East Coast cities including Atlanta, Miami, and New York. Such large-scale purchases are unprecedented for an Internet company, but Google’s timing is impeccable.

The question is: is this being done to 1) increase search indexing capacity (though I don’t see why they need to do this any more than what their current capacity is); 2) provide broadband wifi to the masses; or 3) some other reason nobody has caught wind of yet.

Well, if they will be providing a wifi network, anybody on it could get a page they provide as the default page, which would help push their content and their advertisers (especially local content and ads since they would know exactly where users are accessing the wifi from and wouldn’t have to guess using other technology…pretty powerful uses for them…not to mention that they would then be able to track where all users are going (even if they leave the google site) and could use that info to improve their relevance or target more ads (though how would be interesting since they don’t like popups or other similar means).

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